BlueFrog Cleaning 

 

BlueFrog Cleaning are a new commercial cleaning brand comprised by people who have a wealth of experience in the service industry. BlueFrog cleaning is set to change the shape of customer service in Southern England's cleaning industry with dedicated account managers that regularly inspect the work of the cleaners on site. 

 

The challenge

The website of this new brand was launched in June 2016 and at first the website was not featuring in any search engine, so no customers could find it even if they searched for the name of the company on Google.

 

The process

  • Local SEO: Google myBusiness setup, local citations, and creation of local specific landing pages.

  • Technical SEO: Page speed, meta tags, indexation on Google.

  • Content marketing strategy: research of target audience and competitors and content recommendations to improve call to action on the website and in turn conversion.

  • Google Adwords campaign: creation and optimisation of Pay per Click campaigns. 

 

The Results

Gradual increase in website traffic.

Considerable increase in Google Search impressions for highly relevant searches.

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Rich results for branded searches on Google Search.